General Management offers participants the perspective of the CEO, that is, an overall vision of the company. Some of the aspects addressed are strategy, the organization’s mission, the meaning of management and its future vision as an entity that consists mainly of people.

Its objectives are: 

  • Describe the nature and reach of a company’s leadership function in a way that serves as a guide to participants to orient the development or perfection of their own abilities.
  • Present, describe and practice the concepts, models and methodology that can be useful in performing managerial or governmental functions.
  • Exercise diagnostic and decision-making processes with a global focus, using each operating area’s tools and techniques with managerial sense.



Enrique Taracena Figueroa

Professor at the General Management Department

Academic Director of the Executive Education and In-Company Programs

  • MBA, IPADE Business School.
  • BS in Industrial Engineering, Universidad Panamericana (UP).
  • Advisor to several firms on management topics mainly related to Governing Entities, Management processes, management structure, and strategic design and implantation, among them, Aeroméxico, ICA, Interlingüa, Bancomer, Thyssenkrupp Mexinox, Calimax, ODEM (Scappino), Domino’s Pizza, Grupo Chinoin, Grupo Corvi, Televisa, Grupo Sipse, Laboratorios Darier, Redpack, Grupo Desc (Kuo), CFE, Secretaría de Salud, Consejo de la Comunicación.

Guest Professor:

  • IESE Business School, Spain.
  • Richard Ivey School of Business, Canada.
  • Instituto Internacional San Telmo, Spain.
  • Brazilian Business School (BBS), Brazil.
  • INALDE, Instituto de Alta Dirección de Empresa, Colombia.


  • Taracena, Enrique, et al. El Gobierno Corporativo en México. México, IMEF, 2009.
  • Grau, Juan and Enrique Taracena. La estrategia de negocios aterrizada en refranes populares. 2a ed. Editorial CECSA, 2001.
  • Valero, Antonio and Enrique Taracena. La empresa de negocios y la Alta Dirección; procedimientos políticos de gobierno. 3a ed. Pamplona-Spain, Ediciones Universidad de Navarra, S.A. (EUNSA), 2000.
  • Design, set up and instilling dynamism in Boards of Directors
  • Competition strategy and business model
  • Family businesses, institutionalization and management
  • Management structures design
  • Organization’s global project design and set up



Ernesto Bolio Barajas

MBA Director

Professor at the General Management Department

Member of the Board of Advisors

Member of the Management Committee

  • PhD candidate in Management, Tulane University, USA.
  • MBA, Georgetown University, USA.
  • Bachelor Degree in Business Administration, Universidad Panamericana.
  • Manager, Advanced Management Program, IPADE Business School, 2011-2014.
  • CEO, World Trade Center Mexico City, 2006-2010.
  • General Manager, Arrendomóvil de México S.A. de C.V., 2005-2006.
  • Sales Manager, Printpack Packaging de México S.A., 2005.
  • General Manager, Comercializadora Telefónica S.A., 2002-2005.
  • General Manager, Industrial Wireless Suppliers S.A., 1999-2003.
  • Administration & Finance Manager, Cellular Solutions de México S.A., 1991-1999.
  • Treasurer of the Alumni Association, Universidad Panamericana, 1991.
  • Analyst, GBM Grupo Bursátil Mexicano, 1989-1991.
  • President of the High School Alumni Association, Universidad Panamericana, 1987.
  • Professor of Strategic Planning, Administration and Accounting Department, Universidad Iberoamericana (UIA).

Courses and Lectures:

  • IFMA Annual Conference.
  • Creative Leadership, Disney University.
  • Quality in Customer Service, Technology Training.
  • Packaging in Perspective.
  • Cellular Communications Industry Association Annual Conference.
  • Personal Communication Industry Annual Conference.
  • Business Strategy
  • Family Business
  • Corporate Government
  • Startups
  • General Management and its Responsibilities

Other studies:

  • Continous Updating Management Program, CICA, IPADE Business School.
  • Advanced Management Program, IPADE Business School.
  • Global Colloquium on Participant-Centered Learning (GCPCL), Harvard Business School.

Luis Bonner de la Mora

Director of Institutional Relations

Professor at the General Management Department

  • MBA, IPADE Business School.
  • BA in Administration and Finance, Universidad Panamericana (UP).
  • President, Universidad Panamericana (UP) Campus Mexico, 2013-1015.
  • General Secretary, UP-IPADE, 2010-2012.
  • President of the Board, Fundación El Peñón, 2006-2009.
  • Associate General Director, Lanera Moderna, S.A. de C.V., 1998-2001.
  • Administration Manager, Santa Fe Beer Factory, 1997-1998.
  • Administration General Director, Universidad Panamericana, 1982-1997.
  • Senior Financial Analyst, Du Pont de Nemois, 1981-1982.
  • Associate Financial Management, Terza, S.A. de C.V. Grupo Industrial Alfa, 1979-1982.
  • Member of the Board, 1987-1997:
    • Gespa (Asset Management Company in Spain and Mexico).
    • Istmo magazine.
    • Escuela Superior de Administración de Instituciones (ESDAI).
  • Secretary of the Goverment Board, Universidad Panamericana-IPADE.
  • Secretary of the Superior Board, Universidad Panamericana.
  • Secretary and member of the President Board, Universidad Panamericana-IPADE.
  • Professor of Management and Finance, ESDAI, 1987-2001.
  • Professor of Management, Administration and Finance, School of Administration, UP, 1982-1998.
  • Innovation
  • Corporate Governance
  • Process Management
  • Strategy
  • Institutional Setting

Other studies:

  • Management Program (D-1), IPADE Business School.

José Antonio Dávila Castilla

Director and Professor of the General Management Department

Director of the Entrepreneurship Research Center

  • Doctor of Management, Weatherhead School of Management at Case Western Reserve University.
  • Executive MBA, Instituto Panamericano de Alta Dirección de Empresa (IPADE Business School).
  • Management Program (D-1), Instituto Panamericano de Alta Dirección de Empresa (IPADE Business School).
  • BS in Mathematics, Universidad Nacional Autónoma de México (UNAM).


  • Board member and advisor to several companies, on issues related to start-up of new ventures, management structure design, strategy design and implementation, corporate governance, and family businesses.


  • Several managerial responsibilities, IPADE Business School.
  • Chief Executive Officer, Starco Iluminación.
  • Manager, Grupo Financiero Multiva.
  • Manager, DirecSpicer.
  • Manager, Reynolds Aluminio.
  • Manager, Grupo IUSA.
  • Areas of Interest
  • Start-up of new ventures
  • Innovations of business models
  • Strategy and competition
  • Business development
  • Corporate governance
  • Family businesses

Carlos Gómez Minakata

Professor at the General Management Department

  • PhD, Instituto Empresa y Humanismo, Universidad de Navarra, Spain, 2015.
  • Master´s Degree in Organizational Governance and Culture, Universidad de Navarra, Spain, 2009.
  • Senior Executive Program, IESE Business School, Miami-Madrid, 2009.
  • Colloquium on Participant-Centered Learning, Harvard Business School, Boston MA, 2006.
  • Executive MBA, IPADE Business School, Mexico, 1999.
  • Civil Engineering, Instituto Tecnológico y de Estudios Superiores de Monterrey (ITESM), Mexico, 1992.
  • Executive MBA Director, IPADE Monterrey, 2001-2010.
  • Associate Member, Fomento de Instituciones Educativas (FIE).
  • Board Member: Seival A.C., PIDAC ABP, Colegio de Bioética de Nuevo León, ABP.
  • Residential project management and construction, 1992-2001.
  • Business as Institution. Government, Boards and ownership
  • Political Nature of Business Institutions. Government
  • Management Theory
  • Leadership: Power, Authority and Government
  • Organizations Theory
  • Strategic Process

Kendji Meguro Yamaguchi

Professor at the General Management Department

Director-Energy Program

  • MBA, University of Michigan.
  • Master of Science in Industrial and Operations Engineering, University of Michigan.
  • Undergraduate degree in Industrial Engineering, Universidad Panamericana (UP).
  • Member of the Board of Directors for various Industrial, Commercial and Entrepreneurial Companies.
  • Consultant on Strategy, Growth, Innovation, and Corporate Governance.
  • Strategy and Consulting Director, Cisco Latin America, 2006-2013.
  • Chief Strategy Officer, Nextel, 2005.
  • Strategy, Marketing and new Product Development Director, New York Life, 2001-2005.
  • Strategy Consulting Professional, Booz Allen & Hamilton, 1997-2001.
  • Summer Associate, Ford Motor Company, 1996.
  • Entrepreneur on the Footwear and Food Industries, 1993-1995.
  • Analyst, Vector brokerage house, 1992.
  • Strategy Formulation and Implementation
  • Pragmatic Strategic Planning
  • Growth and Innovation
  • Family Business Growth and Institutionalization
  • Human Factor

Luis Antonio Paredes Izaguirre

Associate Professor at the Business Policy Department

Director of the Management Program (D-1B), Mexico

  • PhD in Management, University of East Anglia (UEA), UK.
  • MBA, Instituto de Empresa (IE), Spain.
  • BA in Management and International Business, Universidad Panamericana (UP), México.
  • Consultant in several companies in the construction, financial and public sector, on issues related to strategy, change management and innovation.
  • Collaborates with public and private business incubators.
  • Partner and member of the board at Marnol, S.A.


  • Group director at the Executive MBA Program, IPADE.
  • Associate director at the Executive MBA Program, IPADE.
  • Secretary of the Board of Directors at Fundación el Peñón A.C.
  • Administrator and Member of the Board at Grupo Arquevó.
  • Consulting Manager at Grupo Consultor Internacional.

Other academic activities

  • Professor, International Trade and International Business, Universidad la Salle.
  • Guest Professor, Instituto de Capacitación de Mandos Intermedios (ICAMI).
  • Business model innovation
  • Entrepreneurship
  • Strategy
  • Organizational capabilities
  • Change management
  • Corporate governance

Other studies:

  • Global Colloquium on Participant-Centered Learning, Harvard Business School (HBS).
  • Management Program (D-1), Instituto Panamericano de Alta Dirección de Empresa (IPADE).
  • Specialization in Finance, Universidad Panamericana (UP).

Carlos Ruiz González

Professor at the General Management and Entrepreneurship Department

In-Company Programs Director

  • PhD in Management specialized in Business Policy, École des Hautes Études Commerciales (HEC), France.
  • MBA, Instituto Panamericano de Alta Dirección de Empresa (IPADE Business School).
  • BS in Civil Engineering, Universidad Iberoamericana (UIA).


  • Advisory Board Member of various companies and not lucrative organizations.
  • Advisor and Consultant in diverse areas such Projects and Implementation of Quality Programs and Strategic Planning in several companies.


  • Director of International Relations, IPADE, 2009.
  • Academic Director, IPADE.
  • Head of the General Management and Entrepreneurship Department, IPADE.
  • Director of the Executive MBA Program, IPADE.
  • Associate Director of the MBA Program, IPADE
  • Director of the Management Program (D-1), IPADE.
  • Admissions Director of the Executive Education Programs, IPADE.
  • Analysis Coordinator, Casa de Bolsa Banamex, 1980-1981.
  • Chief Executive Officer, Iber Consulting, 1979-1980.
  • Construction estimator, Engineer, Project Manager, Construction Superintendent and Systems Engineer in several construction companies, mainly Grupo ICA, 1973-1981.
  • Guest Professor: Universidad Panamericana, Mexico and Aguascalientes campus; UNAM; Universidad Iberoamericana; TEC de Monterrey, among others and abroad: IESE Business School and Universidad Complutense de Madrid, Spain; Tufts University and Stanford University, USA; INALDE, Escuela de Dirección y Negocios, Colombia; IDE Escuela de Dirección de Empresas, Ecuador; ISE Instituto Superior da Empresa, Brazil.
  • Lecturer in Strategic Management Society, Academy of Management, International Project Management Association y World Universities Forum.
  • Weekly columnist about Management subjects, El Financiero, 2004 up to date.
  • Business commentator, CNN in Spanish, 2004 -2014.
  • Weekly commentator in radio, “En los tiempos de la radio”, of Óscar Mario Beteta.
  • Collaborator of Istmo and Expansión magazines as well as others newspapers.


  • Rescate de Empresas en Crisis. Mexico, Thomson, 1995.
  • El que hacer del director, Spain, Océano, 2015.
  • – Boards of Directors
  • – Formulation, communication and implementation of the strategy
  • – Leadership
  • – Development of organizational skills
  • – Innovation